Display is the utmost important part of selling jewelry at live events like the Tucson jewelry show. A lot depends on display. The more attractively you can display, the greater will be its impact on visitors who pass by or enter your booth. If you intend to sell your quality jewelries to a lot of people, you have to show them your jewelries first. -Seeing is believing-, so you have to take every step to make your collection look the best at the show you are exhibiting in.
You have to provide your potential customers the opportunity to carefully examine and try the ornaments they like. It is advisable that you display your collection on different levels as in shelves. This would ensure that your potential customers don’t get bored when they browse your offerings. Plus, this also helps display necklaces and rings in the way they should be displayed. This style of display is now adopted by almost all jewelers in every international gem show.
Use display cases. There are dedicated cases for necklaces, earrings, rings and so on such as earring holder, trees, jewel boxes, trays etc. Keep one thing in mind – if the product looks good, it will sell good.