Do you want to start your own handcrafted jewelry business? Making handcrafted jewelry, unique earrings and handcrafted bracelets can be easier than learning how to sell, where to sell and at what price to sell your unique jewelry. Marketing, advertising and promoting your new company is an obstacle many cannot overcome. Many people give up when just starting out because of the frustration. Here are some easily accomplished steps to build your handcrafted jewelry business and put you on the road to success.
First of all, and most important, is to create truly unique jewelry. Experiment with techniques and materials until you find the right combination that suits you. The most successful jewelry artisans have their own style that draws customers to them. Finding you own niche, expressing your individual style and creativity is key to making your handcrafted jewelry business a success.
Secondly, choose your target market to gain maximum exposure for your handmade jewelry. What age group does your handcrafted jewelry attract? This is a good pricing indicator. A younger age group will require lower prices while a middle age group is looking for more sophisticated looks and can afford a higher price range.